Mon, 30 Mar 2026 14:24:21 +0100

Product Marketing Coordinator

Department: Marketing

Employment Type: Full Time

Location: Summerville, SC

Description

At Thorne, we work to deliver high-quality, science-backed solutions to empower individuals to take a proactive approach to their well-being. Each day begins with a mission to help others discover and achieve their best health. We count on our team members to challenge and push the boundaries to make that happen. At Thorne, you’ll be joining a team of more than 750 passionate individuals committed to our cause of providing superior health solutions at every age and life stage.

The Product Marketing Coordinator supports the successful execution of product launches, product updates, and ongoing product marketing initiatives. This role works cross-functionally with marketing, regulatory, operations, and commercial teams to ensure accurate product information, timely launches, and consistent product
messaging across all channels. The ideal candidate is highly organized, detail-oriented, and comfortable managing multiple projects in a fast-paced environment.

RESPONSIBILITIES

Product Launch & Go-to-Market Support
• Create, edit, and proofread label artwork for new and existing labels, using Adobe InDesign and/or Illustrator.
• Support the planning and execution of product launches proactively adjusting project timelines for key deliverables and coordinating cross-functionally on updates.
• Manage the completion, submission, and tracking of new product forms for key distributors.
• Coordinate internal approvals of documentation for new products such as COAs and final sign-off before external submission.

Product Content & Analysis Support
• Own the set up for new product detail pages on thorne.com.
• Review and recommend updates to product detail pages and other marketing materials, including website content, creative assets, and printed collateral to ensure materials are updated when a product changes, is renamed, reformulated, or discontinued.
• Support keyword research and competitive analysis that guides messaging.
• Coordinate product review management, including monitoring flagged keywords, routing reviews requiring followup, and ensuring timely customer support responses.

General Marketing & Team Support
• Support internal team with day-to-day operations including VIP shipments, promotional merchandise/swag, and local event support.
• Assist with additional product marketing and cross-functional initiatives as needed.
• Maintain and update catalogs and price lists and distribute them electronically to internal teams.

WHAT YOU NEED

• Experience and/or Education: Bachelor’s degree in marketing or related field. 1-3 years of related experience.
• Language Ability: Employee is able to read at a highly technical and proficient level. The employee follows instructions, both verbal and written, and communicates effectively with supervisors and fellow employees.
• Computer and Technical Skills: Employee can use the equipment and software required to accomplish the responsibilities of the position.
• Strong organizational and project management skills with the ability to manage multiple priorities simultaneously
• Detail-oriented with exceptional quality standards
• Experience working cross-functionally in a fast-paced environment
• Strong written and verbal communication skills
• Comfortable working within project management tools (e.g., Wrike or similar)
• Develops and delivers on assigned objectives within requested timeframes.
• Works cooperatively with executives and senior managers in other departments.